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Our Thoughts & Ramblings
Last September, four companies assembled to build a creative environment unique to the city. An Architect, a Photographer, a Designer and a Podcaster, along with their respective team members, created what they affectionately refer to as ‘The Kitchen’.
Wonder what we’ve been up to over the last few months? Check out some of our favorite recent projects, including building a brand for our new office space, deemed The Kitchen.
A few years ago, I came across an article that shared life regrets from elderly folks living in hospice. What really struck home for me was that the biggest regrets were actually not about the things they had done in their lives, but rather the things they hadn’t done. They wished they had taken more […]
The other night, a sponsored post caught my eye: get a logo designed using artificial intelligence! “Hmm.. how good could they be” I thought. It was time for a good ol’ fashioned competition.
There are few things more comforting to a business than consistency. A consistent stream of revenue, a consistent employee, a consistent sales funnel, a consistent set of goals. The list can go on. When we know what to expect, it allows us to now just do the good work. One of the most important elements […]
Welcome to the first edition of Project Shoutout, where we share some of the good people and projects we’ve been working with over the past couple of months. This month’s edition includes work for The Creative Exchange, Toros Cantina, and Donovan’s Dish. Dive in!
With so much to do and get right when running a business, it’s easy to forget how to connect with your audience. We can lean on reactionary means to get the word out. We hit panic mode because we see what our competitors are doing, and start wondering if we need to do the same, […]
After launching our previous site two years ago, we were so proud of what we had created. We wanted to portray ourselves as larger than who we were, and we did just that. Our online presence was looking sharp, like a high-dollar NY agency for the big players. But as time past, we began to realize… that wasn’t who we are.
Another year. Another trip down south – ok, more down south. For the 2nd year running, the MRC team made the 8 hour trek to Columbus, GA to take part in Creative South. A 3-day design conference that brings together working creatives in one small, beautiful historic theatre to talk shop.
The B word. What exactly is the B word? It has such a mysterious aura about it. Am I a B word? Is my look my B word? Is the way I talk my B word? Is the way people think of me my B word? Yes. Yes. Yes and yes.
This week at MRC we added a new book to our bookshelf. Showcasing the history of menu design since the 1800s, this book is packed cover-to-cover with inspiration.
Learn how branding played a crucial role in Netflix going from a nobody to a household name.
As a not-so-avid football fan, when the Super Bowl rolls around every February, I get hyped for one thing: the commercials! And this year didn’t disappoint. Enjoy the five ads that we’ve deemed the most memorable from 2018!
As most designers do, I’ve always enjoyed taking note of the little things that make a design in the wild good, great, or even invisible to the public. I’ve stressed the importance of good design to non-designers who although they appreciate my passion, just don’t seem to care as much as I do. However over the last month, the importance of good design has made its way into the media and it’s great to see people recognizing its importance.
I wanted to give a big shoutout to my longtime friend and creative collaborator, Matt Konar. If ya don’t know Matt – you should. He’s one of the most in-demand architects for food and beverage concepts in the Triangle. And this is no surprise – as you’ll be hard pressed to find another architect with the kind of passion for their work than with this guy.
This book concentrates on Walt Disney’s various visionary projects and collaborations, largely over the span of the 50s and 60s up until his untimely death in 1966. And man, it doesn’t disappoint. Let’s dig in.
2017 brought us a ton of really cool clients, projects, and opportunities. We got to name and brand a new fast-casual restaurant concept from the ground up, work on messaging and branding for a new food delivery service, create a suite of logos for a publishing, research and services company, and so many more.
The city of Raleigh unveiled it’s new logo, and shocker… people hated it! Well, not everyone. When we first saw the logo, we thought a few things.