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Raleigh Magazine

From legislation to libations, Raleigh Magazine takes you inside the issues, events and flavors that matter the most. Since launching in 2015, the magazine has grown right alongside the city, outgrowing its former identity. Raleigh Magazine came to MRC looking for our expertise in refreshing their masthead, logo, and identity to better resonate with their readers, increase their credibility in the market, and match the vibrancy of the city they love most.

Mirroring the skyline of downtown and the rise of Raleigh as a city, the tall, custom-lettering of the logomark shows the character of the city and magazine. Reducing down to a RM monogram, the brand is flexible and adaptable for the various storytelling channels that Raleigh Magazine has grown into.

Read more about the update at RaleighMag.com

Updated versus previous logo for Raleigh Magazine
Custom lettered logomark and masthead
Secondary brand colors shown on the monogram.
Custom RM Monogram overlapping a photo of the downtown Raleigh skyline from Dix Park
Mock website block showing brand type pairings
Step and repeat pattern of the Raleigh Magazine logo and monogram
Updated masthead and covers for Raleigh Magazine
Social story templates
Custom fabric tote bag with the full Raleigh Magazine logo
Exterior blade sign with the Raleigh Magazine logo on a historic brick building
Business card design for Raleigh Magazine
Billboard design for Raleigh Magazine
Promotional calendar for Raleigh Magazine
Raleigh Magazine overlay on a photo of a concert at Red Hat Amphitheatre
Raleigh Magazine masthead example
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